About Us

It all started with balloons.

In 2019, after seven years in corporate marketing and sales, I was eager for a creative outlet, so I taught myself how to make balloon garlands for party backdrops. I started an Instagram page to document my creations and began sprinkling in DIY crafts, holiday projects, and home decor I was making just for fun.

Little did I know, one DM was about to change my life.
A craft brand messaged me on Instagram and asked if I’d create content and craft ideas for their page—and that’s when it clicked: content creation was the perfect blend of my love for creativity and the strategic mindset and results focus I developed throughout my marketing and sales career.

In 2020, short-form video reshaped social media—audiences craved authenticity, but brands that had thrived on perfectly curated feeds needed a new way to show up: raw and relatable, yet still aligned with their tone and aesthetic.

That shift inspired me to take action. I dove into learning everything I could about short-form video—studying what works, what doesn’t, and how to help brands adapt and thrive in this new era of digital marketing.

Fast forward to today: short-form video consumption is at an all-time high, but the moment something feels overly promotional, viewers scroll right past. I’ve become an expert in creating short-form videos that strike the perfect balance: brand-aligned, audience-friendly, and results-driven. The videos I create consistently become my clients’ top-performing content, driving real engagement and results—and turning their brand into the page people can’t wait to recommend.

Founder Story

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Frequently Asked Questions

Getting Started: Is CBC Right for You?

Is my brand a good fit for CBC?

If your brand is up and running on social, posting consistently, and ready to take video content to the next level, we’re a great fit. Whether you need stronger performance or more volume, we’ve got you covered.

What type of industries do you typically work with?

We specialize in working with brands that market to the female millennial demographic, particularly in the food and beverage, motherhood, crafting, entertaining, travel, home improvement, and holiday spaces.

Do you work directly with social media teams?

Yes. For the majority of our clients, our main point of contact is the brand’s social media manager or team. In some cases, we’re brought in by a marketing or PR agency managing the brand’s social strategy. We collaborate closely to understand content needs, upcoming campaigns, and current trends so we can create videos that align with their goals and help the brand stand out.

Our Services

What types of content do you create?

We specialize in scroll-stopping short-form video content for platforms like TikTok, Instagram Reels, and YouTube Shorts. Each video is tailored to your brand’s tone, goals, and audience.

Do you offer photo content?

Yes! While we specialize in short-form video content, a frequent request is to add custom cover photo options for each video. These are perfect for platforms like Instagram Reels to keep your feed looking polished and on-brand.

Do you offer ongoing content packages or just one-time projects?

We do both. Whether you need a one-time video for a product launch or monthly content support, we offer flexible packages to meet your needs and keep your brand visible and engaging.

Can you help brainstorm content ideas for my brand?

Absolutely! Creative concept development is our specialty. Whether you need a few video ideas for a new offering or a full content strategy, contact us to receive a quote based on your specific needs.

Why CBC?

What’s the difference between hiring CBC versus hiring an influencer?

An influencer creates content for their own audience, using their voice and style. At CBC, we create custom content for your brand’s social pages. Our content is aligned with your goals and target demographic, built to feel native to your brand’s feed and voice.

Why do I need content created for my brand’s page instead of just posting influencer collabs?

Not every post your brand shares should be an advertisement. While influencers play a vital role in a strong marketing strategy, your brand also needs organic content that entertains, informs, or inspires while still showcasing your product or service. This kind of content builds real connection, not just clicks.

What’s organic content?

Organic content (what we specialize in) is non-promotional content your brand posts on its own social media pages. It offers value to your ideal audience through entertainment, education, or inspiration. While advertising content like paid ads or influencer posts are designed to promote, organic content is meant to engage your audience naturally and encourage them to follow and interact with your brand because they genuinely enjoy what you’re sharing.

What makes CBC different from other UGC creators?

We don’t just create pretty videos. We think like marketers. With a background in corporate marketing and years of experience creating high-performing content, we focus on making videos that blend creativity, strategy, and results.

Why is short-form video content so important?

Short-form video is one of the most powerful tools for visibility and engagement on social media. It allows your brand to show up authentically, share value quickly, and connect with your audience in a way that static posts can’t.

Process & Logistics

What’s the process like from inquiry to final delivery?

Once you inquire, we’ll connect to discuss your goals, content needs, and timeline. Then we’ll send a custom quote, and once everything is confirmed, we’ll develop a set of concepts for you to choose from. After you approve the direction, we bring it all to life by handling everything from filming to final delivery and making the entire experience seamless and stress-free.

What if I don’t have a clear vision for the video we need?

No problem! That’s what we’re here for. We’ll ask the right questions to understand your brand and content preferences, then craft a concept that highlights your brand while providing value to your target audience.

Where are you located, and are you available for travel?

We’re based in Maryland, located between D.C. and Baltimore, but we work with brands all over the country. The majority of our clients are located in LA and New York. For product-based projects, brands ship their items to our Maryland studio for filming. For service-based or on-location shoots, we love to travel and bring your brand to life wherever you are. We recommend reaching out early to lock in your ideal timeline as our schedule tends to fill up quickly.

Booking & Timing

What’s your typical turnaround time?

Turnaround depends on the scope, but most projects are completed within four to six weeks from the start date. Need something faster? Just let us know and we’ll see what’s possible.

How far in advance should I book you?

We recommend reaching out about two to three months before your desired posting date, especially for seasonal or DIY project videos. This allows time to plan, develop concepts, and account for shipping if you’re sending products. We can often accommodate smaller projects on shorter notice, so always feel free to reach out and check.

How much does content creation cost?

Video content creation prices vary based on factors such as project complexity, filming duration, and editing requirements. Set up a meeting to receive a customized quote.

Schedule your call today
to get a personalized quote!

Video content creation prices vary on factors such as project complexity, filming duration, and editing requirements.
Set up a meeting with us to receive a custom quote.

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